Solutions · Marketing
AI agents for Marketing
Built on BRAIAN. MaAgent runs Marketing processes inside the systems your teams already use, under a versioned policy.
AI agents for Marketing
BRAIAN runs Marketing work as governed software. MaAgent is the specialised agent responsible for the domain: it executes inbound process and outbound process under a versioned policy, with a defined control regime for each process. Every decision is logged with timestamp, agent and policy applied, and every escalation reaches a named person.
Which processes run, and under which control regime?
Each Marketing process is bound to one of two regimes. The regime is part of the policy, not an operating habit: it is enforced on every run.
- Inbound process
- Human-over-the-loop — the agent executes and writes back within its policy; a person reviews the audit log and is alerted whenever the policy escalates a case.
- Outbound process
- Human-over-the-loop — the agent executes and writes back within its policy; a person reviews the audit log and is alerted whenever the policy escalates a case.
MaAgent, the agent responsible for Marketing
MaAgent holds only the tools its processes require. Its permissions, approval thresholds, model restrictions and data residency come from the policy version attached to each run — not from the agent itself.
- Scoped access to the Marketing systems only, never across domains.
- Approval thresholds and model restrictions applied at runtime, on every action.
- Data residency in Switzerland and the EU.
- Every decision written to the append-only audit log.
One operating system, nine domains
Marketing runs on the same execution engine, the same policy layer and the same audit log as the other seven domains. Adding a domain does not add a platform.
See MaAgent run a real Marketing process
A pilot runs one process end to end, in your environment, with metrics from day one.
